Our smartphones have redefined the way we live and work. From chatting with family and friends to ordering groceries and even flowers for our loved ones, the power of mobile makes everything possible. Preferred because of the convenience it offers, smartphones and other handheld devices make it possible to conduct business while traveling in a train or bus or even while having dinner at a restaurant. It has increased the pace at which things are done making it possible to share information easily and quickly, which is why mobile has also become an integral part of the hiring process, especially that of employee referral programs.


An estimated 1 out of 4 individuals access a career site from a mobile device and the numbers are only slated to increase as smart phones come equipped with more and more features. Another report suggests that at least 20% of the working population use mobile devices to search for jobs and careers. All of these statistics only go to show that mobile is increasingly going to shape the way candidates look for job opening and apply for jobs.

Sometimes even the best rewards fail to overcome inherent employee laziness unless there is a quick and easy way to find and submit referrals from platforms they already use as part of everyday lives. The most successful referral programs are ones that enable employees, hiring managers and recruiters alike by providing them all the tools and technologies required to easily access and use features of the referral program regardless of where they are.  A mobile friendly referral program is the best means of building a loyal employee base of referrers. There are basically 3 elements that go into making your referral program mobile ready

•    Referral portal on the mobile platform
•    Mobile optimized career site
•    Mobile ready referral application process

Exploiting the right technology can help organizations optimize their employee referral engagement easily. The success of any employee referral recruiting program rests on one prime parameter – Employee Participation. Using the right technology to boost employee participation in the referral program is the ideal solution to a successful referral platform.

A mobile optimized referral program will ensure employees are able to access the referral tool even while working remotely, giving them the much needed flexibility to refer from anywhere and at any time. Not having a mobile optimized referral portal, on the other hand can severely restrict the scope of your referral program to only employees physically working in office. So get your referral program mobile ready before it is too late and you lose the race for talent to competition.

Author Bio :

Savio Vadakkan is the Marketing Professional at ZALP, a leading employee referral software. ZALP enables organizations to boost their employee referral hires by implementing an effective employee referral program